Pomellato
Pomellato x Cannes Film Festival 2024







May 2024
The Pomellato x Cannes Film Festival 2024 campaign highlights high-end jewellery through a series of editorial portraits. Photographed by Gabriele Di Martino, the project features actor Jane Fonda and models Alessandra Ambrosio and Maria Borges across a variety of settings, ranging from studio environments with textured drapery to rooftop and balcony locations overlooking the coast. The imagery leans into a polished, editorial aesthetic, capturing the subjects in evening wear that complements the intricate diamond and gemstone pieces. Techniques like natural light and golden hour illumination emphasize the textures of the beaded garments and the metallic surfaces of the jewellery. The series prioritizes a sophisticated composition to showcase luxury craft within a festival context.
Editorial, Vertical, Warm, Clean
Natural light
Jewellery
Advertising Campaign