Peak Development and LaSalle Investment Management

Jul 2025

Peak Development and LaSalle Investment Management present a comprehensive brand identity project for Waterloo House Amsterdam. The project spans across various touchpoints including commercial signage, digital transit displays, and printed collateral, grounded in a minimalist aesthetic. Key visual elements feature bold, geometric typography and a desaturated palette that aligns with the property's urban context. The project incorporates motion graphics created by Jetway, utilizing vector-style animation and clean typographic layouts. These assets extend the brand presence into digital property showcases, integrating architectural renderings and interior photography with motion design to illustrate spatial details and corporate messaging. The execution emphasizes a clean, sophisticated approach to property branding.

Commercial, Clean, Horizontal

Real Estate Platforms