Peacock introduces the drama series Bel-Air with a high-energy trailer that leans into a fast-paced aesthetic. The spot utilizes rapid transitions and vibrant color grading to introduce the ensemble cast, including Will Smith, across a variety of indoor and outdoor settings.
Produced by ArtClass, the commercial features a series of split-screen edits and integrated video call sequences. This live-action technique aims to establish the tone of the series, supported by a dynamic sound design from MAS.
