Paul Stuart: Paul Stuart SPRING 2025
May 2025
The Paul Stuart Spring 2025 campaign highlights a collection of sharp tailoring and classic menswear through a series of editorial and commercial portraits. Shot on location across urban rooftops, the visuals pair structured suiting with vibrant, contrasting color palettes and fluid fabric movement to evoke a sense of verticality against the city skyline. Photographer Cristian Hunter anchors the project with a clean, cinematic perspective, utilizing natural light to define the textures of the garments. The campaign features models Caesar van den Idsert and Terry Frimpong, with hair styling by Valissa Yoe. The imagery incorporates elements of analogue film and monochrome techniques to ground the collection’s sophisticated silhouettes.
Horizontal, Commercial, Warm
Natural light
Rooftop
Advertising Campaign
