Paul & Joe
Paul & Joe Eyewear Campaign 2025
Brand
Date
Apr 2025
Description
The Paul & Joe Eyewear Campaign 2025 frames the brand's latest collection through a series of portrait shots that emphasize refined accessory design. Photographed by Damien Krisl, the imagery centers on model Sophie Kern, whose look is finished with hair styling by Kevin Jacotot. The execution leans into a commercial aesthetic, utilizing clean studio lighting to maintain focus on the intricate details of the eyewear. Set against soft, neutral architectural backdrops with vertical pillar elements, the composition adopts a balanced, horizontal format that highlights the product silhouette.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
Eyewear
Color
Beige
Mustard
Background
Virtual Production Background
Context
Advertising Campaign
Associated creatives
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