Oysho
The Boutique Sports Club - Tennis
Brand
Date
Apr 2025
Description
The Boutique Sports Club - Tennis campaign for Oysho presents a series of athletic portraits and editorial stills centred on the court. The project leans into clean, high-contrast imagery, utilising natural light to highlight the technical details of the brand's sportswear range against the primary colours of a tennis environment. With creative direction by Sergio Rueda and photography by Daniel Garo and Ignazio Lozano, the visuals alternate between dynamic mid-swing action shots and minimalist product flat lays. The execution focuses on a crisp, commercial aesthetic that emphasizes the sport-inspired silhouettes of the collection.
Style
Vertical, Warm, Clean
Techniques
Natural light
Industries
Sportswear
Color
Pure White
Context
Advertising Campaign
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.