Outdoor Media Association (OMA)
OUT THERE Episode 4 - Alex McLean, BMW
Date
Jun 2026
Description
In the fourth installment of the OUT THERE series, the Outdoor Media Association explores the intersection of automotive innovation and urban advertising. CEO Elizabeth McIntyre sits down with Alex McLean, General Manager of Marketing for BMW Australia, for a candid conversation hosted within a modern electric vehicle. Moving through city streets, the episode balances an intimate interview with exterior footage of BMW’s digital billboard integration. The documentary-style feature highlights the synergy between premium automotive design and the evolving outdoor media landscape, utilizing clean framing and warm, natural lighting to capture the drive.
Style
Documentary, Horizontal, Warm, Clean
Industries
Electric / EV
Color
Jet Black
Navy
Background
Street
Context
Brand Film / Corporate Video
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