Out of Office: Brand Identity
Brand
Date
Jan 2022
Description
Out of Office introduces a bold brand identity developed by Anagram, leaning into a high-contrast aesthetic. The design system utilizes a saturated, vibrant colour palette and large-scale, clear typography to anchor its presence across both digital and physical touchpoints. Techniques such as motion graphics and 3D render / CGI are employed to communicate the brand's digital-first nature, extending from UI layouts to outdoor advertising. The project features a play between minimalist icons and warm, lifestyle-driven imagery, creating a cohesive visual language tailored for the apps and digital platforms sector.
Style
Horizontal, Commercial, Clean
Industries
Color
Cobalt
Pure White
Background
Solid Colour
Associated creatives
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