Orla Kiely’s AW26 fashion campaign translates the brand’s signature graphic motifs into an immersive, outdoor-focused editorial. Captured in a dense woodland setting, the imagery leans into a narrative-driven aesthetic, pairing structured knitwear and patterned handbags with the rustic textures of pine forests and weathered cabins.
Photographer Alex Franco utilizes natural light and golden-hour conditions to highlight the collection's autumnal palette. The work incorporates a mix of lifestyle portraiture and clean product photography, utilizing techniques like analogue film and grainy textures to ground the vibrant floral and abstract prints within an organic environment.