Orange presents the Saferphone project, a telecommunications campaign focused on digital safety and connectivity. The spot leans into a narrative commercial atmosphere, tracking the daily rhythms of children and parents through a series of emotive, domestic vignettes.
Crafted by Publicis Conseil, the film utilizes cinematic lighting to anchor its live-action technique, moving from quiet, intimate moments in a bedroom to broader sequences of neighborhood activity. The production was supported by Big Productions, with post-production and visual effects provided by FIRM and sound design by Prodigious Paris.
