Orange documents the evolution of women's football in this campaign for Euro FFF EV 2025. The film moves through the history of the sport by juxtaposing archival photography and vintage footage from the early 20th century against contemporary action sequences of players in modern kits.
Produced by BIRTH with creative direction from Publicis Conseil, the project utilizes a collage technique and split-screen compositions to bridge past and present eras. The edit balances documentary-style pacing with dynamic sports sequences, incorporating monochrome elements alongside live-action footage to emphasize the timeline of the game.
