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On The Beach: Paddy McGuinness

Date

Jan 2025

Description

On The Beach brings a summer holiday to the screen in this commercial spot featuring Paddy McGuinness. The film captures the essence of a resort getaway, focusing on moments of relaxation by the pool and leisure under palm trees. Produced by Quiet Storm, the commercial utilizes live-action techniques to emphasize a vibrant color palette and warm lighting, creating a high-energy vacation aesthetic. The project highlights the brand’s positioning within the travel and hospitality sector through a focus on leisure and holiday atmosphere.

Style

Horizontal, Commercial, Warm

Color
Golden Yellow
Nude / Sand
Background

Outdoor Pool

Context

TVC / TV Commercial

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