Ocean Outdoor
Drops in the Ocean
Nov 2024
Ocean Outdoor presents 'Drops in the Ocean,' a public awareness campaign highlighting the intersection of large-format digital out-of-home media and environmental charity initiatives. The project utilizes high-impact digital displays within urban environments to broadcast sustainability messaging to pedestrian and commuter audiences. The visual narrative, captured with horizontal composition and drone footage, contrasts bustling city streetscapes with clear, minimalist typographic overlays. These elements document the brand's commitments to revenue-sharing and public sector partnerships. With creative direction from the team at Ocean Outdoor, the project leverages the scale of public spaces to foster visibility for non-profit causes.
Horizontal, Commercial, Clean
Drone footage
Public Awareness
Street
Brand Film / Corporate Video