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Oakley: Be Who You Are - Italo

Brand
Date

Dec 2025

Description

Oakley spotlights the journey of professional surfer Italo Ferreira in this biographical campaign film. The piece chronicles his early life and his discovery of surfing, highlighting his formative years and the origins of his career in Brazil. Directed through a cinematic lens, the film balances archival footage with atmospheric coastal sequences. LOCKT oversaw post-production and VFX, employing a live-action technique and a grainy texture to ground the narrative in a raw, authentic tone. Slow motion sequences emphasize the action, rounding out a project that leans into evocative visual storytelling.

Style

Horizontal, Action, Cinematic, Grainy

Techniques

Slow motion

Background

Ocean

Context

Brand Film / Corporate Video

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