Nutrafol: Fishing
Brand
Date
Feb 2026
Description
Nutrafol’s "Fishing" campaign focuses on the brand's men's supplement range, anchored by a narrative of connection. The film captures two men fly fishing in a tranquil, forested lake setting, transitioning between wide-angle outdoor shots and intimate product photography staged within a rustic cabin. Directed by nice&frank, the commercial utilizes natural light and cinematic live-action techniques to frame its subjects in a calm, grounded environment. Production was managed by LBB Admin and The Lift, with post-production support provided by Cabin Edit, Shepherd, and The Harbor Picture Company. Sound design was led by The Harbor Picture Company (US).
Style
Horizontal, Cinematic, Warm
Techniques
Natural light
Industries
Color
Cobalt
Pure White
Background
Ocean
Context
TVC / TV Commercial
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