Nordstrom

Apr 2024

Nordstrom highlights the pigment payoff and application precision of the Stila Stay All Day Waterproof Liquid Eyeliner range through a series of beauty editorial and commercial assets. Photographer Mark Grgurich leads the visual execution, capturing macro detail and crisp colour swatches that emphasize the product performance against neutral, clean backdrops. Featuring model Tiana Marcano, the campaign utilizes a clean aesthetic to showcase bold, graphic liner styles and detailed eye applications. Makeup artist Charlie Riddle defines the look through sharp wing liner work and coordinated shadow textures, with consistent natural light and bright, even illumination used across both portrait and product-focused compositions.

Square, Clean, Commercial

Macro, Natural light

Cosmetics

White Seamless

E-commerce / Product