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NMJ

Brand Identity
Brand
Date

Nov 2022

Description

Graphic designer Igor Kolomiiets developed this brand identity for NMJ, a modelling school for kids and teenagers. The project balances commercial photography with clean typographic design to establish a playful and approachable visual system. The identity features a vibrant color palette and vector-based graphic elements, including monograms and stylized frames, which are applied across digital and print media. Editorial portraiture of students is integrated into these layouts, utilizing minimalist studio backgrounds and casual apparel styling to reflect a contemporary aesthetic. Beyond static design, the brand system includes motion graphics and mobile-first layouts, ensuring consistent visual communication across social media and digital platforms.

Style

Commercial, Clean, Horizontal

Techniques

Typography

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