The brand identity for NMJ, a modelling school for kids and teenagers, establishes a youthful and energetic visual system. Developed by graphic designer Igor Kolomiiets, the project integrates bold typography with curated photographic elements to create a consistent look across both print and digital applications.
The design suite balances clean editorial photography with playful graphic overlays. Elements such as vector-based monograms, vibrant color blocks, and floral motifs inform the project's aesthetic, which is applied to apparel, social media mockups, and mobile-first motion graphics. The identity leans into a contemporary, minimalist approach, utilizing crisp layouts and deliberate text placement to define the brand's presence.
