Ninjaplast

Mar 2025

Ninjaplast’s brand identity project centers on a vibrant, high-contrast visual language that leans into a playful commercial aesthetic. By juxtaposing bold typography and saturated color blocks—including yellow, blue, and green—with naturalistic elements and modular geometric forms, the identity work creates a distinct presence for the household packaging line. Graphic designer Fabrizio Morra leads the creative direction, employing clean lines and dynamic, vertical framing to elevate the product design. The project integrates varied techniques, from live-action studio work and outdoor product photography to 3D render/CGI, ensuring a consistent brand experience across digital and print touchpoints. The execution emphasizes bright, even illumination and sharp architectural composition to highlight the minimalist branding of the packaging.

Vertical, Commercial, Warm

Natural light

CPG / Packaged Food

Advertising Campaign