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Nili Lotan: Pre Fall '25 Campaign

Date

Jun 2025

Description

Nili Lotan presents the Pre Fall '25 campaign, an editorial fashion project captured by photographer Simon Elmalem. Featuring model Elias Monstrey, the imagery leans into a restrained aesthetic, set against a backdrop of modern architectural geometry and natural, earthy landscapes. The campaign utilises natural light to ground its subjects, oscillating between desaturated color palettes and stark monochrome. The production highlights the collection through minimalist compositions and documentary-style portraiture.

Style

Editorial, Vertical

Techniques

Natural light

Color
Jet Black
Off-White
Context

Advertising Campaign

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