New Era presents 'Road Game,' a high-street fashion campaign capturing a group of friends interacting with vintage automobiles. The film leans into raw, live-action techniques to emphasize the brand’s signature headwear and casual apparel.
Directed and produced by Visie Admin, the work features cinematic visuals shot in natural light against a sprawling outdoor backdrop. HPLA provided agency and production support, while post-production and sound design were delivered by Red Barbaza, Alter Ego, and denis.
