New Balance: Ohtani 06 ProRes
Brand
Date
Dec 2025
Description
New Balance presents this commercial campaign featuring professional athlete Shohei Ohtani. Shot within an indoor studio environment, the live-action footage showcases a minimalist aesthetic against white tiled walls, with a simulated home plate marking defining the space. The production captures a clean, focused look at the talent in casual wear, incorporating professional camera equipment as part of the visual sequence. Creative agency VML New York led the production, with original music provided by MAS-Music and Strategy. This project leans into a direct, studio-based commercial aesthetic.
Style
Horizontal, Commercial
Industries
Color
Pure White
Denim
Jet Black
Background
White Seamless
Context
TVC / TV Commercial
Associated creatives
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