New Balance: Anthem 06 Social ProRes
Brand
Date
Dec 2025
Description
New Balance presents this fast-paced social video, highlighting the intersection of athletic performance and urban style. The production captures a diverse cast of models and athletes in a high-energy, indoor basketball court setting, emphasizing apparel details through crisp action capture. Employing a lifestyle-focused visual language, the edit leans into rhythmic pacing with fast cuts and slow-motion sequences. Sound design and original music provided by MAS-Music and Strategy anchor the film, which features a live-action technique tailored for vertical-format social distribution.
Style
Lifestyle, Vertical, Action
Techniques
Slow motion
Industries
Color
Pure White
Navy
Context
Social Media / Short Form Video
Associated creatives
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