Netflix promotional video for the second season of Squid Games, produced by Map 360 and Too Many Much, leans into the established visual identity of the series. The project features the signature pink hooded jumpsuits and masked characters, moving between dimly lit interior sets and bright, public street environments. Through a gritty, cinematic lens, the edit uses rapid cuts to maintain tension, complemented by bold, interrogative typography.
Developed with agency support from Founders, the piece utilizes a high-contrast palette of deep shadows and vivid reds to reinforce the familiar tone of the platform's entertainment programming.
