Netflix

Jan 2022

Netflix presents the key art for Season 1 of the series Heartbreak High, an ensemble-focused visual identity captured by photographer Seiya Taguchi. The imagery spans studio-based portraits featuring the cast in vibrant, contemporary styling alongside extensive out-of-home placement documentation across urban landscapes. The studio photography utilizes high-angle compositions and minimalist studio backdrops to emphasize the cast's individual expressions. The campaign imagery incorporates saturated color palettes and clean framing to anchor the promotional assets. Captured in both controlled studio environments and natural light settings, the project showcases the series identity through a mix of editorial portraiture and commercial billboard placement. The work documents the series' presence within the public sphere, highlighting the interaction between the graphic assets and the urban environment.

Streaming Platforms

Out of Home (OOH)