The campaign for NEST fragrance Crème De Clementine introduces a series of sun-drenched visuals that lean into a tactile, sensory aesthetic. The project, captured in a vertical commercial format, highlights the interplay between frozen dessert motifs and the brand’s illustrative perfume bottle design.
The live-action technique utilized throughout the production emphasizes warmth, with sequences featuring melting popsicles and liquid pours that mirror the scent's profile. Post-production and sound design were handled by Eido Color and Consulate, respectively, to maintain the clean, vibrant atmosphere across the campaign assets.
