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Nature Valley A Little Sweet A Little Salty 2024

About

Nature Valley’s campaign, A Little Sweet A Little Salty, is a series of commercial spots that document family exploration across natural landscapes. The creative output captures intimate moments of shared adventure, moving through redwood forests, coastal overlooks, and sandy beach environments. Produced by Splendors with agency creative by EP+Co, the work utilizes live-action technique and warm lighting to frame the interactions of the cast. The visual approach relies on natural light and a grainy aesthetic to ground the outdoor narrative.

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