NAMESAKE (01/31/2026)

Jan 2026

The NAMESAKE F/W 26 Men's Lookbook presents the label's latest collection through a series of editorial portraits. Captured within refined interior settings, the lookbook highlights structured tailoring and textured outerwear, ranging from wool varsity jackets to layered ensembles featuring patterned shirting and accessories. The collection utilizes a palette of grey and warm brown tones to underscore the season's aesthetic. The project was captured by photographer Timothy Schaumburg, with creative direction provided by Steve Hsieh. Fashion styling by Lawrie Abei emphasizes the garment details, while hair styling by Roger Cho supports the clean, polished finish. The lookbook makes extensive use of natural light to accentuate the textile quality and architectural framing, balancing a retro influence with a contemporary editorial approach.

Editorial, Vertical, Clean

Natural light

Designer Fashion

Hotel Lobby

Lookbook