MYXD: Campaign Nov 21
Brand
Date
Jan 2025
Description
MYXD presents a campaign highlighting their range of premium, handcrafted cocktails. The project focuses on the intersection of professional bar craft and accessible, at-home convenience, showcasing the preparation process through a series of rhythmic, live-action cuts. Developed in collaboration with agency AdSmart from Sky, the spot features the transition from professional mixology to the final product experience. Warm interior lighting frames the ingredients and branded packaging, grounding the commercial in an atmospheric, premium aesthetic.
Style
Horizontal, Commercial, Warm
Industries
Context
TVC / TV Commercial
Associated creatives
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