M&S
Farm to Foodhall with Tom Kerridge “Iberico Pork”
Brand
Date
Jan 2026
Description
M&S traces the provenance of its Iberico pork in the latest installment of its Farm to Foodhall series. Featuring chef Tom Kerridge, the brand film travels to southern Spain to document the agricultural process behind the product. The production balances cinematic wide-angle landscapes with candid, intimate portraiture. Shot with a warm, golden-hour palette, the film leans into analogue-inspired visuals to ground the premium food narrative in a naturalistic setting. Production was handled by CHIEF., with post-production and visual effects provided by RASCAL.
Style
Horizontal, Cinematic, Warm, Golden Hour
Techniques
Analogue / film, Drone footage
Industries
CPG / Packaged Food
Background
Forest
Context
Brand Film / Corporate Video
Associated creatives
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