Mrs Tilly's
Confectionery
Brand
ProjectConfectionery
Date
Feb 2025
Description
Mrs Tilly's presents a promotional confectionery campaign that captures moments of indulgence across a range of Scottish coastal landscapes. The production leans into an inviting aesthetic, moving between domestic interiors and open-air settings to showcase the brand's tablet and fudge offerings. Crafted by AdSmart from Sky, the live-action project utilises drone footage and handheld camera work to frame scenic vistas alongside intimate culinary shots. The execution relies on bright natural daylight to highlight the textures of the product spread within this food and beverage commercial.
Style
Horizontal, Commercial, Warm
Techniques
Natural light, Drone footage
Industries
CPG / Packaged Food
Color
Navy
Pure White
Caramel
Background
Street
Context
TVC / TV Commercial
Associated creatives
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