MotoGP

Mar 2026

MotoGP’s campaign 'Wired Different' captures the intensity of professional motorcycle racing through a blend of high-octane track sequences and stylized portraiture. The film leans into a dynamic visual language defined by rapid cuts and motion blur to convey the physical stakes of the sport. Produced by The Mayda Creative Co., the project utilizes vibrant lighting accents and deliberate colour grading to distinguish its live-action racing footage. Technical execution includes heavy integration of VFX and slow-motion sequences to highlight the precision of the riders on asphalt circuits. Sound design and music by Zelig Sound anchor the fast-paced energy of the edit, which was handled by Cabin Edit, with post-production and VFX provided by Seun Pinheiro.

Horizontal, Action, Cinematic, Neon

Slow motion, VFX / visual effects

Motorsport

Brand Film / Corporate Video