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Moose Knuckles

Moose Knuckles Spring/Summer 2025 Campaign
Date

Feb 2025

Description

The Moose Knuckles Spring/Summer 2025 campaign leans into a rugged, outdoor aesthetic that emphasizes the brand's technical and utility-focused apparel. Photographed by Louise & Maria Thornfeldt, the imagery captures models across diverse natural environments, ranging from mountainous terrain and wooded parklands to sunlit streams. The series features styling by Carlos Nazario, who highlights the collection through a palette of earthy and neutral tones, utilizing layering, utility pockets, and technical fabrics. The execution relies heavily on natural light, often incorporating the warmth of golden hour to enhance the textures of quilted jackets, zip-ups, and coordinated casual wear. Creative production was supported by set designer Heath Mattioli and casting director Bert Martirosyan, ensuring a clean and consistent editorial visual language across all portraiture. Hair styling by Erol Karadağ and makeup by Homa Safar complete the look, resulting in an aesthetic that is both functional and polished.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Context

Advertising Campaign

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