Montefiore’s brand film, 'Unicorn', channels a cinematic narrative focused on a young girl's journey through New York City. The film documents her travels from a residential street to the Children’s Hospital at Montefiore, utilizing a moody atmosphere to ground the story in a sense of urgency.
Featuring post-production and visual effects by William McVay, the commercial work relies on live-action technique and deliberate color grading to bridge the gap between urban transit and the clinical environment of the hospital. The narrative arc emphasizes the destination as a central point of the short-form film.
