Moen's commercial campaign, 'Must be a Moen Shaved Leg,' highlights the functional utility of the brand's handheld showerhead technology within a domestic bathroom environment. The project leans into a warm, inviting aesthetic, utilizing live-action techniques to frame the product's convenience for daily routines.
Produced by Epoch Films with additional service provided by Solent Films, the spot captures a series of personal grooming moments. Creative direction and conceptual execution were handled by Quality Meats, while post-production and sound design were completed by Cutters Studios, Flavor, and Another Country.
