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Moen Must be a Moen :30 2026

About

Moen's :30 spot, 'Must be a Moen,' brings a humorous perspective to the daily interactions within the home. The campaign highlights kitchen and bathroom fixtures, showcasing people navigating routine tasks from pet grooming to culinary prep through a series of relatable domestic vignettes. Produced with agency support from Quality Meats and production by Epoch Films and Solent Films, the film utilizes clean framing and natural lighting to emphasize the utility and design of the hardware. The technical execution incorporates live-action techniques, with post-production and sound design provided by Cutters Studios, Flavor, and Another Country.

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