MLB documents the creation of the World’s Most Autographed Baseball, a project centered on a 1,200-pound structure. The video captures the transport of the oversized memorabilia across a bridge and the subsequent community event where fans, players, and mascots contribute signatures to the leather surface.
Developed in collaboration with agency Good Sports Creative, media partner Street Factory Media, and production house Meister, the project leans into a raw, live-action technique. The footage balances wide cinematic shots of the oversized prop with dynamic, action-oriented close-ups of participants engaging with the record-breaking installation.