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Miu Miu: Petit Bateau X Miu Miu

Date

Jan 2025

Description

The Petit Bateau X Miu Miu collaboration brings together a classic sensibility with the distinct aesthetic of Miu Miu. This campaign features photography by Lengua, centered on a series of clean, portrait-based frames that emphasize the textures of the apparel. Art direction by Edward Quarmby establishes a grounded composition, while fashion styling by Lotta Volkova leans into the collection’s fitted silhouettes and accessories. The imagery utilizes warm, directional lighting to play with shadow against wood-paneled backdrops, captured with an analogue/film quality.

Style

Vertical, Commercial, Warm, Clean

Techniques

Analogue / film

Color
Jet Black
Crimson
Pure White
Background

Wood Texture

Context

Advertising Campaign

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