Migos

Jul 2026

The Walk It Talk It official music video is a masterclass in period-accurate visual storytelling, seamlessly transporting viewers back to the golden era of 1970s broadcast television. By leaning into a nostalgic aesthetic, the production effectively channels the vibrant energy of vintage variety shows through a lens of high-concept satire. The scene captures a host at a podium, meticulously styled in a bright orange suit, patterned shirt, and green scarf, flanked by two women in quintessential retro-inspired attire. This specific visual framework utilizes a deliberate VHS or lo-fi texture, which grants the live-action technique a grainy, authentic quality that feels lifted directly from a broadcast archive. The creative execution emphasizes a bold, symmetrical composition against a striking yellow backdrop adorned with oversized, playful train track cutouts. Through the use of a vintage-style microphone and balanced staging, the production team evokes a sense of campy theater that feels both polished and intentionally rough around the edges. William McVay expertly handled the post-production and visual effects, ensuring the project maintained its consistent, cinematic lifestyle narrative while leaning heavily into the specificities of its time-capsule concept. The result is a music video that functions as much as a stylistic study in genre-bending as it does a promotional piece for the industry, successfully blurring the lines between modern musical performance and retro media parody.

Cinematic, Lifestyle

Live-action Technique, VHS / lo-fi

Music, Media & Entertainment