Meta, Ray-Ban

Sep 2022

Meta and Ray-Ban Stories collaborate on this dynamic music video featuring artist Burna Boy. The film follows the musician as he navigates an urban residential complex, moving between vibrant outdoor walkways and intimate, light-filled domestic spaces. Produced by BBDO New York and PRETTYBIRD UK, the project employs energetic handheld tracking shots and sweeping aerial perspectives to maintain a rhythmic visual pace. The cinematography leans into natural light, highlighting a distinct color palette of rich lavender architecture contrasted with warm interior tones. Post-production and VFX were managed by Final Cut London, rounding out a production that emphasizes fluid motion and a vibrant social atmosphere.

Vertical, Cinematic, Warm

Natural light

Music

Street

Music Video