Messika

Dec 2024

The Messika winter campaign presents a high-end editorial lookbook centered on the brand's latest diamond collections. Photographer Corentin Leroux works under the creative direction of Valérie Messika to define a sophisticated visual language, utilizing clean studio illumination and geometric set design to place the jewelry pieces at the forefront of the narrative. The series features models May Tager and Bastien de Bels in an array of polished, studio-based compositions. Styling by Thomas Turian leans into a minimalist aesthetic, pairing architectural silhouettes and structured fabrics with layered necklaces, bracelets, and rings. The project employs a mix of warm directional lighting and high-contrast, moody chiaroscuro techniques, emphasizing the reflective qualities of the gold and diamond accessories. Additional credits include set design by Samuel Fasse, hair styling by Olivier Noraz, and makeup by Stephanie Kunz.

Vertical, Clean, Commercial

Jewellery

Set-dressed

Advertising Campaign