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Mercedes: Mercedes EQS Brand Love

Date

Jul 2025

Description

This commercial campaign for the Mercedes EQS explores the intersection of automotive design and digital creativity. The film captures the electric vehicle traversing an urban landscape, shifting between sleek exterior shots in illuminated tunnels and intimate vignettes of a digital artist at work within the cabin. Produced by Local Boy, the piece leans into a moody, cinematic aesthetic. It highlights the interplay between automotive engineering and digital art through high-contrast night footage and refined, atmospheric lighting.

Style

Vertical, Cinematic, Moody

Industries
Color
Jet Black
Slate
Background

Street

Context

Advertising Campaign, Brand Film / Corporate Video

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