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Mercedes Benz: Mercedes Ben - Drew Brees

Date

Jul 2025

Description

Mercedes-Benz highlights the dynamic spirit of New Orleans in this cinematic campaign featuring Drew Brees. The project balances the precision of luxury automotive design with a documentary-style exploration of the city's local music and street culture. Utilizing warm, cinematic lighting and a moody aesthetic, the film captures the vehicle in motion alongside candid vignettes of the urban environment. The production leans into a naturalistic visual language, integrating live-action technique with an atmospheric, sunlit tone to frame the luxury SUV within a broader cultural narrative.

Style

Horizontal, Cinematic, Moody, Warm

Techniques

Analogue / film, Natural light

Background

Street

Context

Advertising Campaign, Brand Film / Corporate Video

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