McDonald’s România
The Secret Christmas Bringers
Brand
Date
Nov 2024
Description
McDonald’s România presents 'The Secret Christmas Bringers,' a holiday commercial that centers on an atmospheric domestic narrative. The film follows a child navigating a softly lit home during the festive season, focusing on intimate interior details and holiday-themed attire. Developed by the creative team at DDB Romania, the project utilizes cinematic lighting and slow motion to establish its visual tone. Production and post-production were handled by Studioset, bringing the live-action project to life through a warm, golden hour palette.
Style
Horizontal, Cinematic, Warm, Golden Hour
Techniques
Slow motion
Industries
Fast Food
Event
Christmas
Color
Jet Black
Crimson
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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