HBO Max: Dive In
Brand
Date
Jul 2024
Description
HBO Max presents 'Dive In,' a commercial spot for the streaming platform that bridges domestic intimacy with expansive fantasy narratives. The film opens in a quiet, softly lit living room before transitioning into an immersive, high-energy battlefield marked by smoke and fire. Produced by SMUGGLER, the project utilizes complex live-action techniques alongside significant visual effects. The execution leans into a moody aesthetic, pairing warm, fiery lighting with deep shadows to emphasize the scale of the environments. Post-production and VFX were managed by Electric Theatre Collective, with creative oversight provided by Big Small.
Style
Horizontal, Action, Cinematic, Moody
Techniques
VFX / visual effects
Industries
Background
Living Room
Context
TVC / TV Commercial
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