Marriott Bonvoy
2026 Sports Partnerships Campaign | Sports Partnerships Ultimate Superfan
Brand
Date
Mar 2026
Description
Marriott Bonvoy highlights its sports partnerships through the Ultimate Superfan campaign. The commercial spot features a high-energy interior scene centered on two fans immersed in sporting memorabilia within a contemporary hotel setting. The production utilizes live-action technique and bright, clean lighting to capture the enthusiasm of the subjects. The creative execution was driven by Wieden+Kennedy New York and 160over90, with production support from Bob Industries and Invisible Collective.
Style
Horizontal, Commercial, Clean
Industries
Hotels
Color
Navy
Pure White
Crimson
Background
Hotel Room
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
William McVayMedia
160over90Agency / Creative
William McVayAgency / Creative
Bob IndustriesProduction
Invisible CollectiveProduction
WORK USA
Max Cooper
ParliamentPost Production / VFX
Siggy ChojnackiPost Production / VFX
Royal Muster - ColorPost Production / VFX
William McVayPost Production / VFX
Racket ClubMusic / Sound
Barking OwlMusic / Sound
MachineMusic / Sound
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