Marc O'Polo
Marc O'Polo Summer 25 Campaign
Apr 2025
Marc O'Polo brings a relaxed, coastal sensibility to its Summer 25 campaign, centered on a series of editorial portraits featuring Gisele Bündchen. The imagery highlights textured knitwear and earth-toned staples, captured within a serene shoreline environment. Photographer Lachlan Bailey utilizes natural light and a warm color palette to ground the collection in a soft, golden hour aesthetic. Art direction by Katharina Reichle and fashion styling by Géraldine Saglio frame the garments against the rugged textures of sand and driftwood. Hair styling by Shay Ashual and makeup by Mark Carrasquillo maintain a natural, sun-kissed finish throughout the session.
Editorial, Vertical, Warm
Natural light
High Street Fashion
Sandy Beach
Advertising Campaign
