Mango: Mango e-com Fall/Winter 2024
Brand
Date
Oct 2024
Description
Mango presents its Fall/Winter 2024 e-commerce campaign, featuring a seasonal collection centered on refined layering and tactile fabric textures. Captured by photographer Maria Barton, the series showcases a variety of tailored apparel, ranging from structured blazers and trench coats to knitwear and denim pairings. The imagery utilizes a clean studio aesthetic to maintain commercial clarity, highlighting the intricate details of the garments through bright, even lighting. Featuring model Olivia Petronella Palermo, the campaign adopts a minimalist approach to emphasize the functionality and versatility of the seasonal wardrobe.
Style
Horizontal, Commercial, Clean
Industries
Color
Medium Grey
Background
White Seamless
Context
E-commerce / Product
Associated creatives
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