Mango Mango e-com Fall/Winter 2024 2024

About

This e-commerce campaign image for the Mango Fall/Winter 2024 project features model Olivia Petronella Palermo styled by Maria Barton. The visual pairs a close-up portrait focusing on a vibrant red scarf worn over a grey knit with a dynamic crouched full-body shot displaying denim jeans, a grey long-sleeve top, and dark sunglasses. Photographed against a seamless white studio backdrop with clean lighting, the composition highlights everyday seasonal layering and tactile fabric textures. The minimalist aesthetic prioritizes commercial clarity and garment detail.