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Maltesers: Too Good To Keep Quiet

Date

Jan 2025

Description

Maltesers brings a cinematic atmosphere to the snack experience in 'Too Good To Keep Quiet.' The commercial focuses on audience members inside a theatre, capturing spontaneous reactions and quiet moments of enjoyment during a film. The production leans into a low-key lighting aesthetic, utilizing chiaroscuro techniques to isolate individuals within the theatre setting. The live-action piece emphasises the immersive environment of the cinema, prioritising naturalistic movement and atmosphere through a distinct cinematic lens.

Style

Horizontal, Cinematic, Matte

Techniques

Low-key / chiaroscuro

Color
Jet Black
Navy
Mustard
Background

Theatre

Context

TVC / TV Commercial

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