Maire Group: Brand Identity
Brand
Date
Sep 2023
Description
Maire Group engaged I MILLE to develop a comprehensive brand identity system for their technology and enterprise software operations. The project centers on a modern visual language that transitions across print, digital interfaces, and large-scale outdoor advertising, utilizing a sophisticated palette of dark tones and abstract light gradients. Execution across the identity suite leverages clean, minimalist typography and geometric motion graphics. The design system incorporates interactive UI tools and CGI-driven animations, presenting the corporate logo through structural line work and fluid waveforms to emphasize a focus on sustainable technology and energy transition.
Style
Commercial, Horizontal
Industries
Context
Brand Film / Corporate Video
Associated creatives
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